JB Schroeder: A New Cover for Runaway!

Runaway has a New Cover, and I’m super excited to reveal it here! But I’m sure you are wondering why I would redesign a book that’s been on the market barely a year?Runaway_Redesign_Crop_r4_150dpi

It’s hard to get tangible feedback in this business, but recently, I ran an ad for Runaway. I got a decent click through rate—except once folks hit Amazon, very few purchased. I’ve got great reviews (thanks you fab readers!), some darn good quotes called out, readers asking for more stories featuring Charlie and Mitch (which I am planning, but it’ll take a while!), a reasonable price point, and I think the cover copy sounds pretty enticing…What’s left? The cover.

My gut had already been telling me that between the young model I chose and the implication of youth the word ‘runaway’ implies that the cover was coming off as a Young Adult book. And therefore perhaps not jiving with the ads, the copy, or what all those excellent reviews say about the book. As you all probably know, I’m a graphic designer specializing in the book biz. So yeah—I kinda messed up. It’s awfully hard to be objective about your own book, I was seriously pressed for time, and let’s face it: stock art is limited. A model with a serious expression? She’s a needle in the haystack of happy smiles and sexy come hither lips, let me tell you. And unfortunately in this case, the side effect of serious was: too young. (See the old version in the side bar at right).

Beyond simply improving Runaway’s appeal, I think it’s smarter in the long run (and less confusing for new JB readers) to have a bigger delineation between my two series (Retrieval, Inc. versus the Unlikely Series).

The good news though: I am a designer. I’m also indie published—meaning I am not at the mercy of a publisher’s decision or their timetable. I can change things up as often as I need to until I find what works….wish me luck! And write and tell me what you think! I’d love to hear! ~JB

www.jbschroederauthor.com

Runaway

Unhinged

New Release: RUNAWAY

JB Schroeder Runaway_150dpiDrumroll please….JB Schroeder’s debut novel RUNAWAY has hit retailers! Early reviews call it “a page turner,” an “edge of the seat” read, and a “gritty thriller” that is “smart, riveting, and sexy!” Best of all, quite a few wrote that they “couldn’t put it down” or “stayed up all night to finish!”

So yes, it’s my Big News Three Months Late! Because I’m a dork and didn’t manage to post everywhere I should, like, hello, my own group blog! And because guess what? Indie pubbing is even harder and more time consuming than I imagined. And I’d promised part two of another post I owed you, and I felt oddly linear about that. And then there’s summer with everyone underfoot, and… I’m going with the better late than never motto, okay? ; )

In a way it’s kinda good I’m so behind, because I can squee a bit and tell you HOW EXCITING it was to release a book. The enthusiasm and support I got from family, friends, and my writing community was amazing. The texts and emails from friends saying “OMG” throughout as they read were so fun! Reviews are showing up with four and five stars! And now, there are even reviews from People That Don’t Know Me Personally! Someone Recommended it to them! How cool is that?! Let me tell you, it is all THRILLING!

I know you readers have been privy to my ups and downs over the last few years, so I’m doubly pleased to share this big “up” moment with you! Despite the blog’s semi-hiatus, I will try to be better at keeping up. If you are so inclined there’s also my newsletter, via my website. Brief excerpt and blurb follow, as well as all links. Heartfelt thanks for sharing this journey with me! ~JB

_______________________

Henrietta flapped both hands in exasperation and her generous bosom heaved. “You deserve more.”

Charlie shook her head. “Please, Henry. This is the only way for me.” Tears threatened, so she clenched her jaw. “I promise you, I’m content. It might not seem like much from the outside looking in, but this life is a blessing.”

_______________________

Sixteen-year-old Laura Macnamara walked out her backdoor and disappeared without a trace.

Six years later, while looking for his missing teenage sister, Detective Mitch Saunders uncovers a disturbing link between the two cases. His search leads straight to Laura—all grown up and posing as Charlie Hart. Despite their instant attraction and the ever-present danger to his sister, Charlie refuses to help him. Still terrified and guarding secrets, she cannot afford to face the past. Yet Mitch will stop at nothing to bring his sister home—and that includes exposing Charlie to a truly sinister evil.

If she can’t stay hidden, she must run—again.

Runaway is available in eBook at the following retailers (and print book is also available at Amazon or B&N):

Amazon | Apple | B&N | Kobo

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