Last week I stepped outside the 5% of the US population who has not seen the movie Frozen. I had been wanting the see the movie for a long time. With my background in Musical Theatre, this type of movie is within my personal category of MUST SEE. Unfortunately, my daughter initially saw the movie without me, and she fell into the minority of children in the United States who didn’t feel the need to see it again. We live busy lives, and at a certain point I realized I was destined to see the movie once it came out on DVD. Even then, I BEGGED her to watch the movie with me, and when begging didn’t work, I moved into the phase of motherhood I’m really good at. I tortured her with the promise I would not stop singing Let It Go until she agreed to watch the movie with me. As a former professional singer, the threat initially fell flat. I sang the song a few times through while doing chores around the house, and while maybe my singing proved a distraction from her current focus (reading The Fault In Our Stars) I transitioned into singing Let It Go BADLY, changing as many words as possible to capture her attention. When I started to incorporate some truly horrific dance choreography into the performance, she put the book down and raced me to the door to rent the DVD. Even an 11 yr. old has her breaking point!
I was expecting a typical Disney love story movie musical in Frozen. Perhaps my love of another Disney movie, Brave which I blogged about years ago (Brave: Tackling the Complex Mother/Daughter Relationship) should have told me to expect much more than your typical Boy-Girl story. Yes, there is an adorable dancing and singing snowman, and while love and relationships between a man and a woman is within the story, it resides within a subplot. The main focus of the story is the love found within a family, in this instance, the strong bond of love and friendship between two sisters.
The focus of family in this movie sensation caused me to take a look at my own writing and the writing industry in general. When it comes to market trends, we are told not to write to trends but to write ahead of a trend. Study the industry and figure out what might be the next big thing. If you want to jump on the werewolf, shape-shifter craze, you better have written it already because writing it while that market is hot, only means by the time you’re ready to bring your story to the world, you will have missed the trend. So what is an author who is trying to write a break out novel in the industry supposed to do? One of our Femmes, Michele Mannon, wrote ahead of a trend. She had the idea to write Hot Alpha Male MMA stories before it really became a trend and took hold in the market. This stroke of brilliance it has paid off in spades for Michele. Another Femme, Diana Quincy, paved her own trail or trend within the popular Historical Romance genre with her Accidental Peers series. Both wrote from their hearts stories they were destined to tell with unique hooks. So what then about a contemporary writer like me who writes humorous, sexy, family driven contemporaries? I’m not about to write a shape-shifting story in the hopes of making a market splash. It just isn’t in me. My writing time is so limited, I have to write something this is true to my soul otherwise the time spent on a project will feel empty and the story will fall flat.
The explosion of the movie Frozen with the focus of true love and sacrifice residing within the family structure has given me hope. This has reminded me that, regardless of current or past market trends, the trend or the importance of Family within our society will never die out. I will continue to write from my heart and produce funny, family centric stories. My next romance series will focus on more than one family and how all their lives intersect and impact one another within a community. I’m planning to explore more complex family relationships while keeping the focus on one couple’s messy journey to a happily ever after. I started to explore this a bit in the third installment of my Brothers of Audubon Springs series, The Right Chord, which releases on August 6th. Could this be the next trend? I don’t know, but I do know I’m excited to tell the stories within this new series set. As a writer, motivation and excitement for a project are half the battle.
I’m wondering if anyone else was surprise by the twist in the focus of Frozen? Also, what do you believe will be the next big trend and what current trends in the writing, movie, or television industries have captured your attention or surprised you?
Happy reading and writing!